How can we position ourself as the thought leader/ Expert in our domain/ area of work.
How you can position yourself as an Authority, so that clients seek you out , rather you having to go after them ?
The solution is Communicate your Authority / Expertisethrough any of the appropriate Channels /Medium as listed below, which your prospective customer is listening/ Watching.
Go write a book.
Launch a Podcast.
Create a Website.
Create a Youtube Channel.